Brands Like Ours Weren’t Invited to the Table — So We Built a Ring

When we think about the ways that BIPOC communities are underserved, we often forget about the artists, activists, and business owners struggling to stay in business or get noticed.

LLAG Media was created to serve BIPOC leaders with branding and communication strategy so they can create organic social media content that inspires genuine conversations, meaningful debates, and engaging discussions that people can’t help but comment and share.

Whether you’re a newbie content creator or an established non-profit organization, we’ll help you design a sustainable process to produce entertaining, educational, and effective content.

We Don’t Just Build Brands — We Build Fighters

We exist to train creators, communities, and campaigns in the art of strategic self-expression. We help BIPOC-led brands build content systems that reflect who they are, speak truth to power, and grow movements through meaningful communication — not manipulative metrics.

What We’re Up Against

Whitewashed Strategy

Without diverse leadership, most creative agencies default to whiteness — in voice, in visuals, and in values. This leads to shallow branding, disconnection from real communities, and systemic erasure.

The Content Burnout Trap

Content creation is treated like a side hustle. But building a brand that lasts takes systems, stamina, and strategy. Without a coach in your corner, it’s easy to burn out before you break through.

The Data Delusion

You are not a dashboard. Your community is not a spreadsheet. The obsession with virality and vanity metrics erases the real humans behind every follow, comment, or DM. We help brands connect deeper — not just wider.

A Weaponized Media Machine

The alt-right has already built its content empire. Funded. Organized. Focused. Meanwhile, progressives and BIPOC brands are stuck trying to find time to post. We’re here to shift that balance — by training real fighters with content strategies that land.

The Movement Behind the Method

We’re building a new kind of studio — part strategy firm, part dojo, part creative movement.

The F.I.G.H.T. System™ is our way of helping underdog brands train for the long haul.

This isn’t about content for content’s sake. It’s about clarity. Precision. Growth.

And it’s about building a generation of creators and organizations that know how to fight with their voice — and win with it.